Dave's Life News
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WorkoutWorld (WOW) is a NJ fitness chain that I frequent. Their latest campaign touts the phrase “Jersey Strong”. Lately that statement is a bit inauthentic. As a matter of fact it’s weak. In three of the facilities I visit weekly there is a high percentage of equipment that is consistenly broken- and remains so for a period of weeks. In Middletown alone I counted 5 pieces of equipment that was unusable. Not good on a busy Saturday morning.
C’mon WOW, get with it. Live up to your marketing and provide a “strong” customer experience that makes me want to tell my friends to join. Instead I’m blogging and tweeting about a poor experience. And we all know the power of bad press.

dmihalovic @ August 1, 2009
Daily News
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At the Rosetta virtualizing some ideas for augmented reality. This will be the perfect solution for our work on Natrelle breast implants. The wheels are turning as augmented reality comes a step closer to emerging from beta stage – at least in my mind.
dmihalovic @ July 29, 2009
CSS, Daily News, Design
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Description of HTML based web page content has always been described in a human readable format. While certainly simple and powerful to use, the context we place on content is based on human semantics. It’s been up to search engines such as Google or Yahoo to discern context in order to make it searchable. Now, with the power of RDFa (Resource Description Framework in attributes) and Microformats search engines have access to machine readable metadata that adds greater context and, as a result, enhances the display of your web pages.
This is an important advancement and will change the game in terms of applying detailed meaning and context to your content. Search engines will be able to serve better contextual ads in relation to your result. The types of data you can serve in a search post will change as shown in the examples below.
Google’s RDFa
Yahoo’s RDFa
Interested and want to read more check out this primer on A List Apart http://www.alistapart.com/articles/introduction-to-rdfa/
dmihalovic @ July 21, 2009
Daily News
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Some fun for the gang today. We take this moment to depart from Forrester research to focus on some “real world” stats on social site usage. Now this is great segmentation!
A Completely Unscientific (Yet Accurate) Look at Social Sites

dmihalovic @ February 26, 2009